The food diary of a time-poor salaryman. Nutrition conscious, and meal prep friendly.

Here’s what goes on behind the scenes of a food blog in its third year of operations: the lessons, the finances, and plans for the future. Reviewing Performance Let’s begin with the numbers. Here’s a table summarising the blog’s performance in the three years since its inception: 9/2022-8/2023 9/2023-8/2024 9/2024-8/2025 Since inception Posts 60 43

Here’s what goes on behind the scenes of a food blog in its second year of operations: the lessons, the finances, and plans for the future.

Here is my experience of starting a food blog, the challenges I encountered, the revenue and costs, and some lessons learned and words of advice.